Stop Burning Ad Spend. Get a Brutally Honest Google Ads Audit

A 50-point, deep-dive inspection of your campaigns to find wasted budget, fix broken tracking, and scale your profit. No sales pitches—just data.

business man working

Is Your Current Agency Hiding Behind Vanity Metrics?

Most business owners know their Google Ads aren't performing, but they don't know why. You get monthly reports highlighting "impressions" and "clicks," but clicks don't pay for payroll or new equipment.

If you run a landscaping, pool building, or home service business, an empty click is a drain on your margins. I don't care about clicks; I care about signed contracts. Since 2012, I have been looking under the hood of PPC accounts, and I consistently find businesses bleeding 30% to 50% of their budget on out-of-area searches, broad match bot traffic, and automated Google settings designed to drain your wallet.

This audit is your second opinion. I will find the leaks.

The 50-Point Google Ads Inspection

When you hand over "Read-Only" access, I go through your account line by line. I don't use automated software to generate a generic PDF. I manually review your setup just like I do for my own businesses.

Wasted Spend & Keyword Bleed

I analyze your Search Terms report to see exactly what people are typing in before you pay for the click. I'll identify negative keywords you are missing and stop your ads from showing for cheap, unqualified searches.

Conversion Tracking & Pipeline Sync

A campaign is worthless if you aren't tracking the actual leads. I review your Google Ads conversion actions to ensure you are accurately measuring phone calls, form submissions, and booked appointments—not just clicks.

Campaign Settings & Hidden Toggles

Google’s default settings prioritize their revenue, not yours. I check your location targeting, ad schedules, and network settings to ensure you aren't accidentally advertising your Little Elm-based business to people in another state on mobile gaming apps.

How the Audit Process Works

Step 1: The Access

You grant my manager account "Read-Only" access. I cannot change your ads, spend your money, or alter your campaigns. I can only look at the data.

Step 2: The Deep Dive

Give me 3 to 5 business days. I manually audit exactly 50 specific items across your entire account. I don't just glance at the surface; I tear down your campaigns, ad groups, ads, keywords, landing pages, backend settings, and location targeting to see exactly what is working and where you are bleeding cash.

Step 3: The Roadmap

I will show you exactly where your money is going and provide a clear, actionable roadmap on how to fix it. You can take this roadmap to your current agency, implement it yourself, or hire Lone Star Ad Group to take over.

man and woman business meeting

Why Local Businesses Trust My Audits

I don't just manage ads; I know the service industry inside and out.

Built by an Operator

I understand the seasonal demands of outdoor living, landscaping, and home services. I know the difference between a high-ticket design lead and a low-margin repair call. My audits reflect actual business strategy, not just marketing theory.

No Fluff. Just Honesty

Your audit isn't handed off to a junior account manager. You get the eyes of an expert who has been navigating Google's algorithm shifts for over a decade.

Data, Not Guesses

Every recommendation I make is backed by the historical data sitting in your own account. Numbers don't lie.

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